iDirect Technologies

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Challenge:

iDirect is a fast growing high tech company specializing in broadband solutions via satellite. The demand for this technology is growing rapidly in both the private and public sectors but, iDirect is only just beginning to become known in the private sector and wants to expand in both. Speed to penetrate multiple markets is absolutely critical for these types of products and services.

Solution:

iDirect needed a global presence to further capitalize on its financial success, build successful strategic partnerships and grow and expand its existing client base.

Result:

LFS has prepared iDirect for a global product launch. LFS has rolled out new marketing communications collateral, direct mail, advertising, Web site and trade show signage. LFS is also working on positioning the company as the leader in high-speed, broadband IP services through an international public relations outreach campaign. Currently iDirect has exceeded all of their quarterly revenue goals and has made the Inc. 500, Deloitte Fast 50 and Fast 500 lists.

Services Provided:

• Stationery, internal & external collateral
• Product launch strategy & materials
• Worldwide media plan, design & placement
• Web audit & redesign
• Interactive CD
• Public relations strategy & global campaign
• Trade show booth design
• Direct mail campaigns
• Multilingual translation for print & Web
• Copywriting & editing