Recruitment Marketing
Attract the Right Candidates through Targeted Recruitment Marketing
Leapfrog Solutions, Inc. (LFS) has become a recognized leader in the development and execution of recruitment advertising programs and has worked on recruitment campaigns for agencies such as the National Credit Union Administration, the Federal Aviation Administration, the Department of Homeland Security and several Classified Federal Entities. We Make Your Message Matter® by providing the right message, developed for designated target audiences and using the most appropriate media solutions to reach each audience, while providing measurable results and significant return-on-investment.
LFS provides advanced recruitment solutions that cover the full range of advertising vehicles. From traditional media channels, to university outreach, to the many possibilities for leveraging the Internet, LFS will help you reach your target candidate pool. Through strategic planning, LFS outlines the target audience(s) and objectives of the campaign and identifies tactics to reach target candidates and have them follow a specific call to action.
LFS also applies industry best-practices and quantitative and qualitative research to report on target audience opinions and media tracking. The research and tracking of recruitment campaigns are an ongoing process that ensure adjustments are made to increase success and your agency is established as the employer of choice. Our approach is to gain as much information as possible regarding the candidates you want to attract and then apply the right media in order to reach that audience. The result is a pipeline of highly qualified and diverse candidates to meet your specific needs.
Watch your candidate pipeline grow through recruitment marketing efforts such as:
- Strategic Planning and Campaign Development
- Media Purchasing and Planning
- Print, Outdoor and Online Advertising
- Broadcasting
- Social Media
- Event Marketing and Collateral
- Pre-and Post Advertising Research and Tracking
Learn more about how LFS can leverage recruitment marketing to Make Your Message Matter®.
