Trade shows and conferences need strong strategies to impact buyers, increase attendance, attract exhibitors, and advertise events – all with a required quick campaign turn-around time to meet show deadlines. LFS has successfully managed the creative services for over ten (10) trade shows and conferences and can provide:
- Association marketing strategy
- Website design, development and management
- Database design and development
- Logo design
- Design, copywriting, and production of marketing collateral
- Internal marketing
- CD-ROM development
- Market research and post-show surveys
One trade association client confirmed through post-survey returns that 56% of respondents said that the materials they received for registering early (direct mail pieces) motivated them to attend. Most participants visited and used the web site.
